EOTO: Propaganda

Propaganda can be defined as information, especially of a biased or misleading nature, used to promote or publicize a particular political cause or point of view. When I think of propaganda, my mind goes towards the messages created and delivered during World War II. When I was younger, these are the examples my teachers would discuss and show us. 
This type of propaganda to instill fear seemed to be used most often. Whether it was a Nazi hat on a baby, alluding to the future if people didn’t buy war bonds or poverty in Germany encouraging individuals to stand with Hitler, there was always some form of fear behind it. Now there are different forms of propaganda as well that are encouraging and empowering, for example, the “we can do it!” poster created to empower women working in the factories. Propaganda was used aggressively to send messages to the public during that time period and has become vital to how we study this form of communication today.

examples of successful propagandaexamples of effective propaganda
In today’s times, propaganda can be viewed through memes. It is much easier to mass-produce and usually are meant to entertain and less for a call to action as they were used in the past. This type of propaganda has been seen by some as a negative form of communication, leaving mindless messages out to a younger generation. The age of technological advancements with all types of social media has changed how people use advertisements and propaganda as a whole. 
Between Gifs, memes, and short videos, this is how people can voice their thoughts and opinions online. We have people that can make a video to a song that lasts 15 seconds and start a movement for change or just for pure entertainment. This is how things have changed. 
Barak Obama had his staple poster that had the word “HOPE” on it. This was something that resonated with many Americans and obviously worked for his campaign. It was simple yet effective. This is a form of propaganda that we can see the effects of it. My generation remembers this and how iconic it was for the first African American President. I even remember watching his inauguration with people holding this poster up. Sometimes uplifting messages are more effective than fear tactics.

examples of successful propaganda



Comments

Post a Comment

Popular posts from this blog

Back to the Basics

Image
Is there going to be a shift in how we communicate with one another due to the Coronavirus? Are we going to think of new ways, or possibly revert back to more traditional styles of communication? With this being a very stressful and anxiety-driven time of our lives, some suggest social media is not what we need right now. The UK has taken on handwritten letters to communicate with one another to try and decrease their stress. Mental health is very important during this time and we need to help one another. People have said that a handwritten card or letter helps them date back to a memory with whom they received the message. Digital text and posts do not have the same effect because there wasn’t as much time and effort put into it. Studies have shown that these cards and notes are the most effective way to communicate love towards your family and friends. With everyone being stuck in their own houses, it is always nice to receive a handwritten note from your best friend from
Read more

Snapchat: More Users

Image
What does 200 million mean in social media? Imagine 200 million people sending selfies and pictures to one another. Snapchat had over 200 million users at the end of Q3 in 2019. This type of social media has changed how we interact with one another. Now, what would one expect when there is a global pandemic and everyone is stuck at home? People result in using their social media to stay in contact with one another. Snapchatting friends and family during this time allow people to see faces and it is nice for that type of connection. Since the beginning of the pandemic, Snapchat has increased its daily users by 11 million. This is proof that the app is receiving more attention. Not only do people send pictures back and forth, but they have also been video calling on the app. With new updates to the app over time, it has become more and more valuable for communication. Games have sparked the interest of the users sending filters back and forth keeps people entertained. Guessing
Read more

The Modern Influence of the iPhone and iMessage.

Image
The first computer was about 1,800 square feet and was created in 1943 by J. Presper Eckert and John Mauchly at the University of Pennsylvania. In 2007, Steve Jobs introduced the first generation of the iPhone, which he described as “a widescreen iPod with touch controls, a revolutionary mobile phone, and a breakthrough internet communications device”. This quote in no way did the iPhone justice in terms of its capability and expansive use. What was originally called a glorified iPod Touch has now become a supercomputer in the pocket of over 100 million people. What used to take a computer hours or days to do now takes a fraction of a second, and the most current generation of the iPhone is more powerful than a lot of personal computers available to consumers.  The iPhone’s impact on communication cannot be understated because it created its own unique form of communication. While Apple was not the first company to think of instant messaging, Apple refined and perfected the idea wi
Read more